Wish You Were There Mobile App

Mobile app, UX design

Wish You Were There (WYWT) is a mobile app that allows users to send postal delivered postcards directly from their phone whilst on holiday or abroad. This was a UX course project I completed on Udemy, where I wireframed the app and conducted user testing to locate any potential problems with the design and usability of the app.

Project Summary

My role was to research, design and test the sending journey within the app. As it was a course assignment, I worked by myself for the entire project. My major task and responsibility was to carry out user research to discover if there was a user need for a product like this. Identify the key user groups, identify the key tasks, set usability goals, develop a prototype and run a usability test before iterating on the design. A clean and simple interface was developed to allow a quick and easy way for people to send their holiday postcards hassle-free.

The Problem
Whilst on holiday, people like to send postcards back home but may not know their closest post office or have trouble acquiring that perfect postcard with a photogenic scene. It's not always easy to obtain a stamp and sometimes people can easily forget addresses.

The Solution
A mobile app that allows you too send postcards to friends and family. Incorporating full personalisation, users would be able to upload their own holiday snaps to the front of the postcard to give it that unique feel. The app will also store addresses which can be chosen quickly. The postcard would then be printed and sent to that recipient within their residing country.

My Role
Wireframing and sketching the initial designs for the sending journey of this new mobile app. Facilitating a user experience test to locate any user experience problems due to design.

Tools
Pen, paper

intro photo

Personas

Personas were created to help understand the user base and help develop the requirements of the app. From these, it was clear that this personalised postcard app needed easy navigation, clear labels, customisation and quick to use.

persona

Wireframing

I created sketches of the app and of the user journey when they would send a postcard to test the main red route.

This low fidelity prototype was used in a usability test to if the system was clean and clear enough for the user to complete the set task.

wireframes

User Testing

A paper prototype was created for user testing. I acted the role of the app as well as the facilitator. Users were given the task to send a postcard to their parents via the app as if they were on holiday. From this, I found users liked to be able to customise their postcard in their own way and not have the route predefined in a step by step for them. Being able to be flexible with the customisation process was key. Some users couldn't remember the address needed and had to tab out of the app to copy and paste the information in. I feel the app could have an address book section for users to save their favourite addresses or link to the phone address book so information can be passed through easily to the form.

paper prototype